Products

Introducing White Sands Bracelet, a tribute to the serene beauty of sandy shores. Handcrafted with hues of tan and white, each piece exudes simplicity and elegance. Waterproof and meticulously made, reminiscent of sun-kissed beaches. Embrace the Pura Vida vibes by securing yours today and let your style embody the tranquil...

Save 31% on bracelets by purchasing our White Sands Friendship Pack ($70 value), featuring 10 of our top selling White Sands Original Bracelets. Wear them all together or give some to your friends! Every bracelet is unique and hand-made therefore a slight variation in color combination may occur. WaterproofGo surf, snowboard, or even take a shower with...

Crisp, clean, and effortlessly cool. The White Sands Pack channels neutral tones with a bold pop of black and white — like sun-bleached shores and fresh ocean breezes. Minimal yet statement-making, this stack goes with everything. Wear it solo for subtle vibes or stack it up for extra style points.

Everyone’s got their eye on our new Wink Sticker. This pretty pink piece has a super boho feel, with a detailed design that’s both chic and ultra-cool. Snag one for your water bottle, binder, laptop and more.

Our With the Band Stretch Bracelet is a perfect mix of color and style. Featuring vibrant beads in a variety of shades, this bracelet adds the right amount of pop to any look. Its stretch design makes it super easy to slip on and off, offering both comfort and convenience....

Look no further for the perfect custom gift for any occasion! With plenty of space to write your own message & the option to pair with any PV bracelet or our set, you can't go wrong!WaterproofGo surf, snowboard, or even take a shower with them on.  Easily AdjustableOne size fits...

Our Pink & White Checkerboard Towel is bringing major sunshine energy. Made from 100% soft cotton with an all-over yarn-dyed design, the pattern pops on both sides—double the cute. It’s the perfect size for lounging, drying off, or showing off, with “Pura Vida” embroidered on the front corner for that...

It’s the bracelet that started it all. Each one is handmade, waterproof and totally unique— in fact, the more you wear it, the cooler it looks. Grab yours today to feel the Pura Vida vibes. WaterproofGo surf, snowboard, or even take a shower with them on.  Easily AdjustableOne size fits...

Get ready to stand out with our Yucca Seascape Stretch Anklet. Tailored for those who love to make a statement, this anklet radiates beachy vibes and carefree energy! Crafted with vibrant neon colors, it's a bold accessory that commands attention. Made with vinyl discs and a durable elastic chord, it's...

Our Yucca Stretch Bracelet is your desert-inspired style statement! With earthy green and blue stripes, it's like a piece of the desert right on your wrist. Stretchy and cool, it's all about that comfy fit while bringing those desert vibes to any outfit. Whether you're exploring the sands or just...

The Zeta Tau Alpha collection brings all the sparkle with soft blues, pearly whites, and gold accents made to stand out. From Bid Day to brunch, these pieces are your go-to for stacking, gifting, and showing off that ZTA pride. Because when you're repping your sisters, the accessories better shine as...